While both Android and iOS mobile apps are equally powerful for showing a business to a global audience, it’s an iOS that can benefit you even more if you think about it in the long run. According to statistics, the world has more Android users (about 2.5 million) than iOS applications (about 2 million). As a result, Apple’s App Store for professionals and marketers is second only to Google’s Play Store in terms of popularity. For businesses that want to gain a wide user base, it is a perfect choice for an Android application. But if you want your app to not only find the right users, but also offer a quality experience, the iOS app is for you. Here we have discussed a few factors that will help you better understand why investing in an iOS app is better for your business.
The brand name says it all
One of the most important reasons to highlight an iOS application in your business is the unparalleled ‘brand identity. For years, Apple has inherited to provide high-quality phones and tablets. Apple devices, which have clearly won the market with a high brand reputation, attract the attention of the elite.
Smooth UX / UI of iOS devices
Undoubtedly, Apple is adept at designing and developing the most flawless user experience for any device. Everything from the graphical interface, screen layout, animation standards to navigation has been developed taking into account the expectations of users. This ensures that all iPhone and iPad versions have high performance, and therefore an iOS application can offer a better customer experience.
Help you compete better
An iOS application will help you stand out in the competition. It helps you differentiate your business from competitors by helping you connect with your customers to increase your brand’s reputation. In addition, each iOS device has excellent quality standards and innovative features that will help the application to provide users with services in an extraordinary way.
The number of iPhone users is growing day by day
Although the statistics show more Android devices than iOS devices, the data on the number of iOS users reflects an increasing trend. This means that your iOS application will see an increase in user base in the long run.
Advanced security level
There is no question about the level of security offered on Apple devices. Provides the highest level of security and confidentiality of data. This is considered the best side of using iOS. Thus, iOS is a suitable platform for applications that try to collect information from customers, support payment options and facilitate data transfer. ‘
No matter how successful Android is in gaining users worldwide, iOS has different user bases and if installed for iOS will differentiate your app from others. Demonstrated as the best mobile platform, it will help you gain a strong digital presence in your business and increase revenue by meeting each user’s expectations correctly.